Great British Food Award wining

Great British Food Award wining

Indulge in the buttery bliss of our artisan New Forest Shortbread with every bite - a delectable treat for any occasion! Gold winner of 2023 Great British Food Awards and a 1-star rating in 2022 Great Taste Awards!
Our shortbread are made using only the finest ingredients, ensuring a premium taste experience every time. 
Tracy's All Butter Original New Forest Shortbread was recently recognised by the Great British Food Awards. Category judge Robert Gooch described New Forest Shortbread’s All Butter Original New Forest Shortbread as: “lovely buttery taste, great story on the packaging, homely feel'. The Great British Food Panel's feedback was: "If you are looking for the perfect shortbread biscuit, make sure that New Forest are your first point of call. From the lovely packaging, which is recyclable and biodegradable, to the perfect number of biscuits, you will not be disappointed. It is not just the Scots that make good shortbread! These were the right size for your mid-morning cuppa. Order yours now.”

 In 2022 the Guild of Fine Food and their 'Great Taste Awards 2022' awarded Tracy's All Butter Original with a Gold Star rating. This esteemed organisation of 500+ experts gave their consent for the irresistible flavour and texture of this traditional shortbread, noting its "homemade appearance, even golden bake, rich buttery finish, soft snap, and dairy aromas", which melt in the mouth with a toasty flavour.


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