Winner: Great British Food Awards 2025 – GOLD!
We’re thrilled to announce that our Rosemary flavoured New Forest Shortbread has been awarded GOLD in the Savoury Snack category at this year’s Great British Food Awards!
This category is highly competitive, championing Britain’s most innovative, delicious, and high-quality savoury treats. To take home the top prize is an honour and a celebration of the care, craftsmanship and flavour that goes into every single batch of our handmade shortbread.
We were especially delighted to receive this glowing feedback from judge Akilah Beason:
"A very unusual flavour combination. The balance of sweetness and Rosemary is spot on, with neither overpowering the other."
Balancing a herb as bold as rosemary within a traditionally sweet, buttery shortbread is no small task—but our bakers have always loved a delicious challenge. This award is proof that sometimes the most surprising pairings are the most memorable.
Our Rosemary Shortbread is baked using the finest ingredients and inspired by the flavours and fragrances of the New Forest. We wanted to create something unique yet comforting—a timeless biscuit with a hint of savoury elegance.
The result? A crumbly, melt-in-the-mouth shortbread, kissed with aromatic rosemary and just the right touch of sweetness.
A huge thank-you to the Great British Food Awards, to judge Akilah Beason, and of course to our loyal customers who support small-batch British baking. We’re incredibly proud of this achievement and can’t wait for more people to discover this award-winning flavour.
If you haven’t tried it yet… now’s the perfect time!
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